Our team spent 300+ hours on research. Here’s what we learned about coffee statistics in the USA.

Posted in  Coffee  on  March 9, 2020 by  Urban Bean Coffee Team

In this article, our team collected the most detailed US coffee statistics for 2020.

First, we analyzed data on coffee consumption by Americans, such as the amount of coffee consumed, the reasons for its consumption, and the cost of consumption.

Then we considered economic factors such as the earnings of the industry, coffee shops, and coffee producers in the United States.

Based on the data we collected, we have compiled our most detailed coffee statistics to date and are ready to give you a look.

These stats only apply to the United States. If you want information about the global coffee industry, we highly recommend you take a look at our global study.

US Coffee Statistics

1. In 2019, 64% of Americans aged 18 and over drank coffee every day. (NCA)

2. Americans rank 25th for coffee consumption per capita, with an average consumption of 4.2 kg per person per year. (World Atlas)

3. The USA ranks 11th among the countries with the highest caffeine consumption, with a rate of 200 mg per person per day. (Caffeine Informer)

4. The average U.S. coffee drinker consumes 2.7 cups per day, with the average size of a coffee cup measuring 9 ounces. (The Motley Fool)

5. More than 150 million Americans drink about 400 million cups of coffee per day or more than 140 billion cups per year. (The Motley Fool)

6. Coffee consumption in the U.S. in millions of 60-kg bags (Statista):


7. Coffee consumption by age (Statista):


8. Coffee consumption among Americans by gender (Hamilton Beach):


9. Reasons Americans drink coffee (Statista):

reasons for drinking coffee

10. What time of day do Americans prefer to drink coffee? (Beverages Town):

  • In the morning – 65%
  • In the evening – 30%
  • Other – 5%

11. 9 out of 10 older Americans drink coffee at breakfast. 7 out of 10 young Americans drink coffee at dinner—twice as many as in the older generation. (National Coffee Association)

12. In the National Coffee Association’s 2018 report, 79% of Americans surveyed had enjoyed a cup of coffee at home the day before, while 36% had enjoyed a cup of coffee outside the home the day before (Reuters). This means that 15% of respondents had drunk a coffee both at home and outside the home the day before the survey and that 64% of respondents drank coffee exclusively at home.

13. Almost 50% of Americans who buy coffee outside the home do so at a drive-through. (National Coffee Association)

14. 60% of American coffee drinkers visited a branded coffee shop chain at least once a month in 2018. (Beverage Daily)

15. The most popular methods of making coffee in the USA (Statista):

  • Drip coffee maker – 45%
  • Espresso machine – 12%
  • Other – 30%

16. The use of drip coffee makers has decreased by 24% over the past 5 years, while the use of single-cup brewers has increased by 50% since 2015. (National Coffee Association)

17. The most searched coffee drinks in the USA (WorkWise):

  1. Caramel Macchiato
  2. Flat White
  3. Cappuccino
  4. Cold Brew
  5. Latte Macchiato

18. Consumption of espresso-based drinks continues to grow. Here are the most popular espresso-based coffee drinks (as a percentage of people who consumed them last year). (National Coffee Association):

  • Cappuccino (33%)
  • Latte (33%)
  • Cold brew (28%)
  • Espresso (26%)
  • Mocha (23%)
  • Macchiato (18%)
  • Americano (18%)
  • Flat white (8%)

19. 4% of Americans add alternative dairy products to their coffee, while 40% of Americans add milk or sweeteners to their coffee. (National Coffee Association)

20. The number of people adding only milk to coffee has grown by 66% since 2015. (National Coffee Association)

21. Consumption of gourmet/premium coffee increased by 25% between 2015 and 2019. (National Coffee Association)

22. 53% of US coffee lovers prefer to buy coffee that is environmentally friendly or that supports farmers, while 47% of Americans do not pay attention to these matters. (National Coffee Association)

23. Coffee consumption by occupation (Early Bird):


24. The average American office worker drinks about 20 cups of coffee per week, which equals 1040 cups per year. Over an entire career (from age 18 to age 60), a typical employee will drink about 47,840 cups of coffee. (Hamilton Beach)

25. Millennial coffee preferences (National Coffee Association Blog):

  • 70% of the coffee consumed by millennials is in the form of gourmet beverages.
  • 32% of millennials consume an espresso-based beverage every day, which is higher than among any other demographic.
  • 14% of millennials drink a non-espresso-based beverage every day.
  • About 65% of millennials are aware of single-cup brewers, which is significantly lower than among older age groups.

26. People employed in coffee production in the USA (IBISWorld):


27. In 2020, there are about 27,098 coffee production employees in the US. (IbisWorld)

28. Average annual spending at coffee shops by profession, per year (Early Bird):


29. Americans who drink coffee at home will save around $427 per year compared to those who buy coffee from coffee shops. (Lazy Man and Money)

30. Cost of coffee at home vs at coffee shops (Lazy Man and Money):


31. Revenue in the US coffee industry (Statista):


32. Revenue in the Roast Coffee segment amounts to US$319,870.7m in 2021. The market is expected to grow annually by 7.97% (CAGR 2021-2025). In global comparison, most revenue is generated by coffee roasters in the United States (US$66,624m in 2021). (Statista)

33. Coffee imports to the USA (Statista):

Coffee imports to the United States in 2019 by country of origin

34. There are 37,274 branded coffee shops and coffee-oriented restaurants in the US. (World coffee portal)

35. Most popular coffee shops in the USA (World Coffee Portal):

  • Starbucks – 40%
  • Dunkin’ Donuts – 26%
  • Caribou Coffee -13%
  • Other – 21%

36. Number of coffee shops in the USA per chain: (World Coffee Portal)

  • Starbucks – 14,875 stores
  • Dunkin’ Donuts – 9,570 stores
  • Caribou Coffee – 4,700 stores

37. Average price of coffee in the most popular coffee chains in the USA: (Urban Bean Coffee)

  • Starbucks – $1.89
  • Dunkin’ Donuts – $1.59
  • Caribou Coffee – $1.69

38. 78% of coffee shops in the USA are part of the Starbucks, Dunkin’ Donuts, or Caribou Coffee chains. (World coffee portal)

39. Number of baristas per state (Urban Bean Coffee):

Number Of Barista By State

40. The average hourly pay for baristas is about $11-12/hr. (Urban Bean Coffee)

41. The average price of a cup of coffee in the USA across all restaurant categories (quick and full-service) is $2.99, compared to Starbucks where customers pay between $1.95 and $2.15 for a tall (12-ounce) brewed coffee, depending on location. (MarketWatch)

42. The average size of a cup of coffee in the USA (Shutterfly):

Mug Type Mug Size
Espresso 2-3 oz
Cappuccino 5-6 oz
Classic 8-15 oz
Latte 11-15 oz
Oversized Mug 20-25 oz
Oversized Latte 20-25 oz
Travel Tumbler 15-20 oz
Travel Mug 15-20 oz


After researching and summarising the results of coffee statistics, we have learned a lot of things about coffee.

How huge a role this drink plays for our country, both in everyday life and economically.

I am sure these statistics were very informative for you and you learned a lot of new things.

If you have any questions or suggestions, you can always leave a comment and I will answer you.

About the Author

Urban Bean Coffee Team

Coffee is part of the lives of everyone on the Urban Bean Coffee team. We are a group of professional baristas, coffee bean roasters, and coffee machine repairers. Coffee has connected us, and together we strive to provide the best information to our readers. Our responsibility is to provide advice on any and all coffee-related issues. And we know that to do this we must be experts in this field. The coffee consumption culture has changed dramatically over several centuries. New brewing methods, bean quality control methods, roasting methods, and much more have appeared. We are sure that coffee will change further, and we want to be involved in changing it for the better.

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  1. Hi John,

    I’m researching the coffee segment as consumers are likely to be a large part of my target audience. This article is very well written, and will be a huge help in my task.

    Thank you

      1. Hi,

        Thank you for all of your research! I’d love to send you coffee from our farm in Colombia. The farm is called Dardanelo. Let me know if we can send you some to thank you!

  2. Hi John,

    Our team is conducting coursework on the analysis of the US coffee market. In your article, we found a lot of meaningful data, which is very helpful for our task.

    Thank you very much.

  3. Hi John.
    I am working on a project for an economics class. can you tell me how many people were surveyed or what the actual number was for people who consumed in coffee shops? This information is great.

  4. awesome stuff, I’ve been wondering how people will shift their consumption both during this time of covid-19 stay at home and later once new patterns change. $2008 in 25-34 year old spending might have to change with unemployment sadly. do you have any idea what the total volume split is between home and out of home? have to think more and more is going to be drunk in the kitchen these days. i know i am sadly.

  5. Thank you John, also doing some target market research but didn’t really want to fork out $500 to the NCA for the 2020 report; so I was surfing for some free data. Thanks for the deets. Great article.

  6. Hi John,

    I am writing an article about coffee and its biological properties and I was looking for some information on the consumption here in US. So far, you have the best way to present the data and your article is very well written. But I have a question: how do I cite your article? I am writing for my website, to be launched soon.

    Thanks a lot,

    1. Hi Gladis,

      I’m very pleased that you enjoyed my article. When citing, please link to our article and let me know when it is published. So, would be interested to read.

  7. Greetings John,

    I’m a Bible College student at Ozark Christian College, and for my Speech class as my final I’m making a Persuasive speech; Where I’m trying to convince my audience/ target audience (College Students) to make coffee at home Vs. going to the coffee shop or cafe down the street. As economically it’s cheaper (especially those of us who are poor college students) to make your own coffee at home rather than buying a cup a day at the local cafe. However in my video I want to cite your article correctly in both the video and description, as well thank you and your team for all your efforts in this research provided- I found it quite helpful.

    1. Hello Daniel,

      Thank you so much for your words. I’m really happy to read comments like that.

      Please share with me your video if you’ll have an opportunity, so I’ll be glad to watch it 🙂

  8. John,

    I appreciate your careful scholarship. I’m trying to learn what percentage of coffee drinkers or the general population drink coffee at both coffee shops sometimes and at home sometimes. I could deduce that if I knew how many people drink exclusively at shops and how many exclusively at home.

    But I was confused by this passage in your post: “Among respondents, drinking coffee at home is the dominant preference, 79% said they drink coffee exclusively at home. Only 36% of all Americans consuming coffee attend coffee shops.” I think that statement is mathematically impossible. Can you post or send me the original data on which you based this remark?


  9. Hi John- Do you know on average how often a person visits the same coffee shop? Or do people like to frequent different coffee shops?

    1. Hey Christina,

      This is a good question. I don’t have confirmed information about that but can give you some thoughts.

      I’m pretty sure most people looking for a place where they feel comfortable and stay there as long as possible. Because we all know, how it’s hard to change favorite coffee shops 🙂

  10. Hi this information is amazing, by any chance do you know what are the states that consume the most coffee? I think that was the only thing missing in that studdie

  11. Great article! I like visualized data,it makes the report simplified.Am conducting research on coffee traceability.I wanted some consumption statistics and I landed in the right place.Thanks

  12. Amazing one!.
    I appreciate your efforts in giving 300 hours on this research. Coffee is just another addiction for some people. People love coffee, And this is the need of most people. This is a very informative post so thank you for sharing this one.

  13. Hi John,

    I really appreciate the research that you and your team have done!

    I’m currently writing an article about the break down of coffee drinkers by racial group in the US and I’m also attempting to look at what percentage of coffee shops in the US are black-owned. Did your team happen to find any information on that?


  14. Great article and data. Do you have any information as to how many people buy coffee online as opposed to in the store?

  15. Thank you for this. I am writing a paper on supply and demand of coffee shops, and this article gave me so much data. Thank you for your hard work.

  16. Hi,

    Super impressive data! I am part of a team (doctoral-level international business). While we are at the infant stages of our project, your article was beneficial, visual, and eye-opening about coffee consumption. Our research will be conducted on entry-mode – multi-national entities – internationalization or expansion and coffee. Thank you very much for sharing!

  17. Hi,
    I am looking for U.S. survey data on COFFEE consumption (e.g., data on daily, weekly or monthly quantity of cups drank or expenditure) at the individual OR household level.
    Please advise.

  18. Hi John,

    Great article! I am looking to find out if Americans drink more Iced Coffee or Cold Brew? How about in NYC vs. Nationally? Also, wondering the difference in the AMOUNT sold between the two (Iced Coffee vs. Cold Brew)??

    Appreciate any insight!

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